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marketing risk

Толкование Перевод

1 marketing risk

марк. маркетинговый риск ( риск убытков вследствие неверной стратегии или тактики на рынке сбыта)

See:

financial risk

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маркетинговый риск: фактор, который приводит к потерям ожидаемых прибылей от производства товаров (порча, потери, воровство, снижение спроса, моральный износ и др.).

Англо-русский экономический словарь > marketing risk
2 marketing risk

Реклама: маркетинговый риск

Универсальный англо-русский словарь > marketing risk
3 marketing

сущ.

1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)

agricultural marketing — реализация сельхозпродукции

catalogue marketing — продажа по каталогам

ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional

See:

cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising

2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)

marketing career — карьера в сфере маркетинга

marketing consultant — консультант по маркетингу

marketing director — маркетинговый директор, директор по маркетингу

marketing executive — маркетинговый руководитель

marketing experience — опыт в области маркетинга

marketing expert — маркетинговый эксперт, эксперт в области маркетинга

marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга

Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?

Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.

ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world

COMBS: four P's of marketing, strategy of marketing

See:

affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation

3) торг. покупка продуктов (как правило, на рынке), закупка провизии

I could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.

See:

shopping, market 1. 1) а)

4) потр., редк. предметы торговли; купленные товары [продукты\]

See:

grocery

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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.
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МАРКЕТИНГ
. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .
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Маркетинг

маркетинг’

процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании

Англо-русский экономический словарь > marketing
4 risk

n ком., стр. ризик; рівень ризику; a ризикований

визначений ступінь можливості економічних або фінансових збитків, що пов'язані з непередбачуваністю, небезпекою, несподіваною подією тощо

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abnormal risk надзвичайний ризик; abnormal insurance risk надзвичайний страховий ризик; accident risk ризик нещасного випадку; actual risk фактичний ризик; admissible risk прийнятний ризик; aggregate risk сукупний ризик; allowed risk дозволений ризик; alpha risk альфа-ризик; a posteriori risk апостеріорний ризик • ризик з досвіду; assigned risk встановлений рівень ризику; audit risk ризик аудиторської перевірки; average risk середній рівень ризику; aviation insurance risk страховий авіаційний ризик; beta risk бета-ризик • систематичний ризик; bilateral risk взаємний ризик; blind risk ризик, який не підлягає оцінці; breakage risk ризик поломки; business risk діловий ризик; buyer's risk ризик покупця; calculated risk розрахований ризик; central beta risk центральний бета-ризик; charterer's risk ризик фрахтувальника; collective risk колективний ризик; commercial risk комерційний ризик; company's risk ризик компанії; conditional risk умовний ризик; constant risk постійний ризик; consumer's risk ризик споживача; contractor's risk ризик підрядника; controllable risk контрольований ризик; conventional risk звичайний ризик; credit risk кредитний ризик; currency risk валютний ризик; customary risk звичайний торговельний ризик • ринковий ризик; customer's risk ризик споживача; current risks поточні страхові випадки; death risk ризик смерті; default risk ризик несплати боргу; del credere risk кредитний ризик; desired risk необхідний рівень ризику; diversiflable risk ризик, який можна диверсифікувати; economic risk господарський ризик • економічний ризик; entrepreneurial risk підприємницький ризик; estimated risk оцінка ризику • пробне передбачення ризику; exchange risk валютний ризик; excluded risk виключений ризик; extra risk окремий ризик • додатковий ризик; financial risk фінансовий ризик; fire risk ризик пожежі; foreseeable risk передбачуваний ризик; freight risk фрахтовий ризик; insurable risk ризик, який підлягає страхуванню; insurance risk страховий ризик; insured risk застрахований ризик; integrated risk сукупний ризик; interest rate risk відсотковий ризик; inventory risk ризик знецінення запасів; investment risk інвестиційний ризик; irreparable risk непоправний ризик; leakage risk ризик витікання; legal risk ризик, пов'язаний із порушенням закону; limited risk обмежений ризик • обмежена віповідальність акціонерів; liquidity risk ризик ліквідності; loading risk ризик при навантаженні; manufacturer's risk ризик виробника; manufacturing risk виробничий ризик; marine risk ризик при здійсненні морських перевезень; maritime risk ризик при здійсненні морських перевезень; market risk ризик ринку • ринковий ризик; marketing risk маркетинговий ризик; market liquidity risk ризик ринкової ліквідності; mean risk середній ризик; minimum risk мінімальний ризик; miscellaneous insurance risk різноманітні страхові ризики; moderate risk помірний ризик • зменшений ризик; mortality risk ризик смертності; negligible risk незначний ризик; noncontrollable risk систематичний ризик • ризик, що не піддається контролю; nondiversiflable risk систематичний ризик; noninsurable risk ризик, який не можна застрахувати; noninsured risk незастрахований ризик; non-sampling risk ризик, не врахований методикою вибірки; omnibus risk розподілений ризик; operational risk операційний ризик; overall risk сукупний ризик; overall audit risk узагальнений ризик ревізії; own risk власний ризик; owner's risk ризик власника; percentage risk відносний ризик у відсотках; perceived risk передбачений ризик; policy risk стратегічний ризик; posterior risk пізніший ризик; predetermined risk передбачений рівень ризику; price risk ризик ціни • курсовий ризик; producer's risk ризик виробника; production risk виробничий ризик; project risk ризик проекту; property risk майновий ризик; pure risk чистий ризик; relative risk відносний ризик; residual risk ризик • ризик, що не піддається поясненню; riot risk ризик, пов'язаний з конфліктом і безладдям • ризик бунту; sampling risk ризик вибірки; security risk загроза безпеці • ризик, пов'язаний з порушенням техніки безпеки; seller's risk ризик продавця; settlement risk ризик за розрахунками; shipper's risk ризик при розвантаженні; social risk соціальний ризик; special risk спеціальний ризик • окремий ризик; speculative risk спекулятивний ризик; standard risk нормальний ризик • стандартний ризик; systematic risk систематичний ризик; tenant's risk ризик орендаря; tolerated risk дозволений ризик; total risk сумарний ризик; transaction risk операційний валютний ризик; transport risk транспортний ризик; underwriting risk гарантійний ризик; undesirable risk небажаний ризик; un-diversifiable risk систематичний ризик; undue risk невиправданий ризик; unilateral risk односторонній ризик; uninsurable risk ризик, який не можна застрахувати; uninsured risk незастрахований ризик; unique risk незвичайний ризик • унікальний ризик; unloading risk ризик при розвантаженні; usual risk звичайний ризик; variable risk змінний ризик; vendor's risk ризик постачальника

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against all risks проти всіх ризиків; at risk пов'язано з ризиком; at consignee's risk на ризик товароодержувача; at owner's risk на ризик власника; risk amount ризикована сума; risk analysis аналіз ризику; risks and perils of the sea ризик і небезпека морських перевезень; risk and uncertainty ризик і невизначеність; risk arbitrage арбітраж ризику; risk assessment процес оцінки ризику; risk-assuming capital ризиковий капітал; risk assurance страхування від ризику; risk aversion несхильність до ризику; risk-bearing пов'язаний з ризиком; risk-bearing capital ризиковий капітал; risk-bearing deposit ризиковий депозит; risk capital ризиковий капітал • капітал, що вкладається у ризиковане підприємство; risk category категорія ризику; risk control контроль ризику; risk control system система контролю ризику; risk cover перелік ризиків, охоплених страховим полісом; risk development зміна ризику; risk diversification диверсифікація ризиків; risk element involved врахований елемент ризику; risk equalization fund фонд вирівнювання ризику; risk evaluation оцінка ризику; risk-free rate безризикова відсоткова ставка; risk for own account ризик на власну відповідальність; risk hedging мінімізація ризику • хеджування ризику; risk insurance страхування ризику; risk insured застрахований ризик; risk management управління ризиком; risk measurement вимірювання ризику; risk of accidental loss of goods ризик випадкової втрати товару; risk of breakage ризик поломки; risk of carriage транспортний ризик; risk of collision ризик зіткнення; risk of contamination ризик забруднення; risk of conveyance транспортний ризик; risk of currency depreciation ризик знецінення валюти; risk of damage to goods ризик ушкодження товару; risk of default ризик невиконання зобов'язань; risk of default on payment for received goods ризик несплати за отриманий товар; risk of error ризик помилки; risk of exchange losses валютний ризик; risk of fire ризик пожежі; risk of leakage ризик витікання; risk of loss ризик втрати • ризик збуту; risk of miscalculation ризик прорахунку; risk of misinterpretation ризик неправильного тлумачення; risk of moisture ризик псування від вологи; risk of nonpayment ризик неплатежу; risk of principal ризик зниження вартості вкладеного капіталу; risk of seizure ризик захоплення вантажу; risk of theft ризик крадіжки; risk point точка ризику; risk premium премія за ризик; risk profile характеристика ризику; risk-prone схильний до ризику; risk quantification кількісний вираз ризику; risk-taking прийняття ризику; risk-weighted assets активи, зважені щодо ризику; risk-weighted capital requirements вимоги до капіталу, зваженого щодо ризику; risk weighting оцінка ризику; to accept a risk брати/взяти на себе ризик; to aggravate the risk збільшувати/збільшити ризик; to assess a risk оцінювати/оцінити ризик; to be a good risk бути надійним об'єктом страхування; to be a good credit risk бути надійним партнером • бути надійним компаньйоном • бути надійним учасником; to bear a risk нести ризик; to carry a risk нести ризик; to cover a risk покривати/покрити ризик страхуванням; to incur a risk брати/взяти на себе ризик; to insure a risk страхувати/застрахувати ризик; to insure against a risk страхувати/застрахувати від ризику; to lessen a risk зменшувати/ зменшити ризик; to prevent a risk запобігати/запобігти ризику; to reduce a risk зменшувати/зменшити ризик; to run a risk підлягати ризикові • підпадати/підпасти під ризик; to spread a risk розподіляти/розподілити ризик; to take a risk брати/взяти на себе ризик; to undertake a risk переймати/перейняти ризик • брати/взяти на себе ризик; to underwrite a risk підписувати/підписати поліс морського страхування

risk — ризико (зах. укр., діас.)

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ризик < фр. risque — можлива загроза < італ. risico; пор. ризико (зах. укр.) з італ. risico і польс. rysyko (ЕС-СУМ 4: 171; Фасмер 3: 485)

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клієнт (страх.); ризик

The English-Ukrainian Dictionary > risk
5 Risk Analysis

Análisis del riego

Su objetivo es intentar estimar los riesgos que conlleva adoptar determinadas estrategias. Teniendo en cuenta la estrategia de marketing y la situación del mercado se intenta estimar cuál sería la rentabilidad obtenida en diferentes situaciones (optimista, pesimista,...

English-spanish dictionary of marketing > Risk Analysis
6 marketing group

группа маркетинга

group box — группа

Group W — Группа дабл-ю

group mark — метка группы

key group — группа клавиш

risk group — группа риска

English-Russian base dictionary > marketing group
7 Marktrisiko

Marktrisiko n 1. BANK market risk, price risk, position risk; 2. BANK, FIN market exposure
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n < Bank> market risk, price risk, position risk

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Marktrisiko
marketing risk

Business german-english dictionary > Marktrisiko
8 Marktreife

Marktreife f V&M market maturity (Produktplanung)
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Marktreife
market maturity;
• Marktreifgestaltung product planning;
• Marktrichtpreis target (standard purchase) price;
• Marktrichtwert market standard;
• Marktrisiko marketing risk;
• Marktsachverständiger marketing expert, (Effekten) security analyst (US);
• Marktsanierung recovery (revitalization) of the market;
• Marktsättigung market saturation, saturation of consumer demands;
• Marktsatz market rate;
• Marktschaffung marketing;
• Marktschranken barriers to entry;
• Marktschreier market crier, cheap Jack, puffer (Br.).

Business german-english dictionary > Marktreife
9 маркетинговый риск

Advertising: marketing risk

Универсальный русско-английский словарь > маркетинговый риск
10 comercial

adj.

1 commercial.

relaciones comerciales trade relations

2 store.

f. & m.

sales rep (vendedor, representante).

m.

commercial, ad, advertisement, advert.

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comercial

► adjetivo

1 (del comercio) commercial

2 (de tiendas) shopping

► nombre masulino o femenino

1 (vendedor) seller; (hombre) salesman; (mujer) saleswoman

\

FRASEOLOGÍA

banco comercial commercial bank

tratado comercial commercial treaty

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adj.

commercial

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1. ADJ

1) (=de tiendas) [área, recinto] shopping antes de s

un centro comercial — a shopping centre

2) (=financiero) [carta, operación] business antes de s ; [balanza, déficit, guerra, embargo] trade antes de s ; [intercambio, estrategia] commercial

el interés comercial de la empresa — the commercial o trading interests of the company

su novela alcanzó un gran éxito comercial — his novel was very successful commercially, his novel achieved great commercial success

han reanudado las relaciones comerciales — they have resumed trading relations
agente 1., local 2., 1)
3) [aviación, avión, piloto] civil

4) [cine, teatro, literatura] commercial

una película muy comercial — a very commercial film

2.

SMF (=vendedor) salesperson

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I
adjetivo

a) <zona/operación/carta> business (before n)

una firma comercial — a company

el desequilibrio comercial entre los dos países — the trade imbalance between the two countries

el déficit comercial — the trade deficit

nuestra división comercial — our sales o marketing department; galería, centro

b) <película/arte> commercial
II
masculino

1) (AmL) commercial, advert (BrE)

2) (CS) (Educ) business school
III
femenino o masculino ( tienda)

Comercial Hernández — Hernandez's Stores

* * *

= commercial, commercially available, entrepreneurial, fee-based, marketing, priceable, for-profit, consumer-like, business-like, business-related, market-orientated [market orientated], profit-making, profit-related, readily available, trade-oriented, profit-orientated, marketable, business, off-the-shelf, commercially operated, market-oriented [market oriented], profit-oriented, out of the box, profit-generating.

Ex. It is these features which have led co-operative members to select these systems rather than those of the commercial software vendor.

Ex. Computerized information-retrieval systems are also very prominent in commercially available online search systems and applications.

Ex. It was noteworthy that nearly all SLIS were maintaining their IT materials as much, if not more, from earnings from entrepreneurial activity than out of institutional allocation.

Ex. The imposition of fee-based services may radically curtail the breadth of resources available to library users where historically information has been offered freely.

Ex. Business International Inc. is another US service covering economic and marketing activities in over seventy countries.

Ex. Neither are the latter group, in the course of their professional activities, likely to feel that the treatment of information as a priceable commodity compromises a principle fundamental to their professional ethic.

Ex. The friction in this industry between private, for-profit services and not-for-profit learned societies or government bodies is deep-seated.

Ex. I tried to say at the very outset of my remarks that there probably has not been sufficient consumer-like and assertive leverage exerted upon our chief suppliers.

Ex. It was generally felt that US libraries are organised on more business-like lines than those in the Netherlands.

Ex. Twinning of libraries in different countries can bring benefits in terms of joint projects, student exchanges, and other buisness-related affairs.

Ex. In the middle range of authorship there is, then, quite a wide band of writing stretching from the scholarly to the market-orientated = En el nivel medio de autoría existe, pues, a una gran gama de producciones escritas que van desde lo científico a lo comercial.

Ex. Many types of budgets are not really applicable to libraries, since libraries are not primarily profit-making institutions.

Ex. However these distinctions are not always clear cut, the public sector may pursue profit-related goals and the private sector may adopt other goals besides profit (improving work environments, quality of life).

Ex. Librarians generally adopt the common strategy of simply using readily available sources of information.

Ex. Trade-oriented scholarly presses also predict more titles, smaller press runs and higher prices.

Ex. Information producers and sellers are profit-orientated.

Ex. Central to this is the belief that information is a marketable commodity.

Ex. A major concern of the journal will be the business, economic, legal, societal and technological relationships between information technology and information resource management.

Ex. A standard off-the-shelf version costs 450 and fully tailored systems usually fall into the range 1,250 -- 1,450.

Ex. There are a number of microfilming centres in the country including two commercially operated microfilming services.

Ex. The market oriented economy is changing the role of information and business information services.

Ex. The author points out dangers inherent in the fact that on-line data bases are privately owned and profit-oriented.

Ex. Software vendors provide manuals for the ' out of the box' programs they sell.

Ex. Examples of determined efforts to erase the intellectual boundaries between the profit-generating models of business and the intellectual pursuits of the academic community are considered.

----

* actividad comercial = commercial activity.

* anuncio comercial = commercial.

* aplicación comercial = commercial application, business application.

* aplicaciones comerciales = commercial software.

* argumento comercial = business case.

* asequible en establecimiento comercial = over the counter.

* aviación comercial = commercial aviation.

* bajo comercial = commercial premise.

* banco comercial = business bank.

* barrera comercial = trade barrier.

* carta comercial = business letter.

* casa comercial = house.

* caso comercial = business case.

* catálogo comercial de compra por correo = mail order catalogue.

* centro comercial = shopping centre, shopping precinct, mall of shops, plaza.

* comercial 7 papel comercial = commercial paper.

* compañía comercial = business firm.

* correspondencia comercial = business correspondence.

* déficit comercial = trade deficit.

* déficit de la balanza comercial = trade deficit.

* de gran éxito comercial = high selling.

* demanda comercial = market demand, commercial demand.

* de modo comercial = on a commercial basis.

* de un gran éxito comercial = best selling [bestselling/best-selling], top-selling.

* de uso comercial = commercially-owned.

* director comercial = chief commercial officer.

* directorio comercial = trade directory, traders' list, traders' catalogue.

* directorio comercial por calles = street directory.

* distrito comercial = business district.

* diversificación comercial = business diversification.

* edificio comercial = commercial building.

* editor comercial = commercial publisher.

* editorial comercial = publishing firm, publishing press.

* emporio comercial = emporium [emporia, -pl.].

* empresa comercial = business firm.

* estafa comercial = business scam.

* estrategia comercial = business plan, market strategy.

* éxito comercial = commercial success, financial success.

* firma comercial = commercial firm, firm, commercial enterprise, business firm.

* galería comercial = shopping arcade, walking arcade.

* horario comercial = business hours.

* industria de las exposiciones comerciales = trade show industry.

* inglés "comercial" = pidgin English.

* licencia comercial = trading licence.

* mantener relaciones comerciales = do + business.

* marca comercial = brand name, servicemark, trade name.

* mundo comercial, el = commercial world, the.

* nación comercial = trading nation.

* no comercial = non-profit making, non-commercial [noncommercial].

* novedad comercial = industry update.

* para uso comercial = commercially-owned.

* parque comercial = business estate.

* poco comercial = uncommercial.

* polígono comercial = business estate.

* presentación comercial = technical presentation.

* producto comercial = retail product.

* programa informático comercial = commercial application, commercial software.

* programas comerciales = commercial software.

* propuesta comercial = business proposition.

* proyecto comercial = marketing project.

* razonamiento comercial = business case.

* relaciones comerciales = business dealings.

* rentabilidad comercial = business profitability.

* representante comercial = business traveller.

* riesgo comercial = business risk.

* secreto comercial = competitive information.

* sector comercial, el = profit-oriented sector, the, profit sector, the, commercial sector, the, for-profit sector, the.

* sector no comercial, el = not-for-profit sector, the, non-profit sector, the.

* servicio comercial = commercial service.

* sistema comercial = market system, commercial system.

* situado en la calle comercial = shop-front [shopfront] .

* socio comercial = business associate.

* software comercial = commercial software.

* valor comercial = commercial paper.

* vehículo comercial = commercial vehicle.

* viajante comercial = business traveller.

* visión comercial = business acumen.

* vuelo comercial = commercial flight.

* zona comercial = business district, shopping area, shopping district.

* * *
I
adjetivo

a) <zona/operación/carta> business (before n)

una firma comercial — a company

el desequilibrio comercial entre los dos países — the trade imbalance between the two countries

el déficit comercial — the trade deficit

nuestra división comercial — our sales o marketing department; galería, centro

b) <película/arte> commercial
II
masculino

1) (AmL) commercial, advert (BrE)

2) (CS) (Educ) business school
III
femenino o masculino ( tienda)

Comercial Hernández — Hernandez's Stores

* * *

= commercial, commercially available, entrepreneurial, fee-based, marketing, priceable, for-profit, consumer-like, business-like, business-related, market-orientated [market orientated], profit-making, profit-related, readily available, trade-oriented, profit-orientated, marketable, business, off-the-shelf, commercially operated, market-oriented [market oriented], profit-oriented, out of the box, profit-generating.

Ex: It is these features which have led co-operative members to select these systems rather than those of the commercial software vendor.

Ex: Computerized information-retrieval systems are also very prominent in commercially available online search systems and applications.

Ex: It was noteworthy that nearly all SLIS were maintaining their IT materials as much, if not more, from earnings from entrepreneurial activity than out of institutional allocation.

Ex: The imposition of fee-based services may radically curtail the breadth of resources available to library users where historically information has been offered freely.

Ex: Business International Inc. is another US service covering economic and marketing activities in over seventy countries.

Ex: Neither are the latter group, in the course of their professional activities, likely to feel that the treatment of information as a priceable commodity compromises a principle fundamental to their professional ethic.

Ex: The friction in this industry between private, for-profit services and not-for-profit learned societies or government bodies is deep-seated.

Ex: I tried to say at the very outset of my remarks that there probably has not been sufficient consumer-like and assertive leverage exerted upon our chief suppliers.

Ex: It was generally felt that US libraries are organised on more business-like lines than those in the Netherlands.

Ex: Twinning of libraries in different countries can bring benefits in terms of joint projects, student exchanges, and other buisness-related affairs.

Ex: In the middle range of authorship there is, then, quite a wide band of writing stretching from the scholarly to the market-orientated = En el nivel medio de autoría existe, pues, a una gran gama de producciones escritas que van desde lo científico a lo comercial.

Ex: Many types of budgets are not really applicable to libraries, since libraries are not primarily profit-making institutions.

Ex: However these distinctions are not always clear cut, the public sector may pursue profit-related goals and the private sector may adopt other goals besides profit (improving work environments, quality of life).

Ex: Librarians generally adopt the common strategy of simply using readily available sources of information.

Ex: Trade-oriented scholarly presses also predict more titles, smaller press runs and higher prices.

Ex: Information producers and sellers are profit-orientated.

Ex: Central to this is the belief that information is a marketable commodity.

Ex: A major concern of the journal will be the business, economic, legal, societal and technological relationships between information technology and information resource management.

Ex: A standard off-the-shelf version costs 450 and fully tailored systems usually fall into the range 1,250 -- 1,450.

Ex: There are a number of microfilming centres in the country including two commercially operated microfilming services.

Ex: The market oriented economy is changing the role of information and business information services.

Ex: The author points out dangers inherent in the fact that on-line data bases are privately owned and profit-oriented.

Ex: Software vendors provide manuals for the ' out of the box' programs they sell.

Ex: Examples of determined efforts to erase the intellectual boundaries between the profit-generating models of business and the intellectual pursuits of the academic community are considered.

* actividad comercial = commercial activity.

* anuncio comercial = commercial.

* aplicación comercial = commercial application, business application.

* aplicaciones comerciales = commercial software.

* argumento comercial = business case.

* asequible en establecimiento comercial = over the counter.

* aviación comercial = commercial aviation.

* bajo comercial = commercial premise.

* banco comercial = business bank.

* barrera comercial = trade barrier.

* carta comercial = business letter.

* casa comercial = house.

* caso comercial = business case.

* catálogo comercial de compra por correo = mail order catalogue.

* centro comercial = shopping centre, shopping precinct, mall of shops, plaza.

* comercial 7 papel comercial = commercial paper.

* compañía comercial = business firm.

* correspondencia comercial = business correspondence.

* déficit comercial = trade deficit.

* déficit de la balanza comercial = trade deficit.

* de gran éxito comercial = high selling.

* demanda comercial = market demand, commercial demand.

* de modo comercial = on a commercial basis.

* de un gran éxito comercial = best selling [bestselling/best-selling], top-selling.

* de uso comercial = commercially-owned.

* director comercial = chief commercial officer.

* directorio comercial = trade directory, traders' list, traders' catalogue.

* directorio comercial por calles = street directory.

* distrito comercial = business district.

* diversificación comercial = business diversification.

* edificio comercial = commercial building.

* editor comercial = commercial publisher.

* editorial comercial = publishing firm, publishing press.

* emporio comercial = emporium [emporia, -pl.].

* empresa comercial = business firm.

* estafa comercial = business scam.

* estrategia comercial = business plan, market strategy.

* éxito comercial = commercial success, financial success.

* firma comercial = commercial firm, firm, commercial enterprise, business firm.

* galería comercial = shopping arcade, walking arcade.

* horario comercial = business hours.

* industria de las exposiciones comerciales = trade show industry.

* inglés "comercial" = pidgin English.

* licencia comercial = trading licence.

* mantener relaciones comerciales = do + business.

* marca comercial = brand name, servicemark, trade name.

* mundo comercial, el = commercial world, the.

* nación comercial = trading nation.

* no comercial = non-profit making, non-commercial [noncommercial].

* novedad comercial = industry update.

* para uso comercial = commercially-owned.

* parque comercial = business estate.

* poco comercial = uncommercial.

* polígono comercial = business estate.

* presentación comercial = technical presentation.

* producto comercial = retail product.

* programa informático comercial = commercial application, commercial software.

* programas comerciales = commercial software.

* propuesta comercial = business proposition.

* proyecto comercial = marketing project.

* razonamiento comercial = business case.

* relaciones comerciales = business dealings.

* rentabilidad comercial = business profitability.

* representante comercial = business traveller.

* riesgo comercial = business risk.

* secreto comercial = competitive information.

* sector comercial, el = profit-oriented sector, the, profit sector, the, commercial sector, the, for-profit sector, the.

* sector no comercial, el = not-for-profit sector, the, non-profit sector, the.

* servicio comercial = commercial service.

* sistema comercial = market system, commercial system.

* situado en la calle comercial = shop-front [shopfront].

* socio comercial = business associate.

* software comercial = commercial software.

* valor comercial = commercial paper.

* vehículo comercial = commercial vehicle.

* viajante comercial = business traveller.

* visión comercial = business acumen.

* vuelo comercial = commercial flight.

* zona comercial = business district, shopping area, shopping district.

* * *

comercial¹

adjective

1 ‹distrito/operación› business ( before n)

una importante firma comercial an important company

el desequilibrio comercial entre los dos países the trade imbalance between the two countries

un emporio comercial fenicio a Phoenician trading post

algunos critican su agresividad comercial some people criticize their aggressive approach to business

el déficit comercial the trade deficit

una carta comercial a business letter

nuevas iniciativas comerciales new business initiatives

nuestra división comercial our sales o marketing department

el derribo de un avión comercial the shooting down of a civil aircraft

ver tb agente comercial (↑ agente), centro comercial (↑ centro), galería, etc

2 ‹película/arte› commercial

comercial²

masculine

( AmL)

commercial, advert ( BrE)

comercial³

feminine

or

masculine

A

(tienda): [ S ] Comercial Hernández Hernandez's Stores

B (CS) ( Educ) business school

* * *

comercial adjetivo
a) ‹zona/operación/carta› business ( before n);

◊ una firma comercial a company;

el déficit comercial the trade deficit;
See Also→ galería, centro
b) ‹película/arte› commercial

■ sustantivo masculino
a) ( anuncio) commercial, advert (BrE)

b) (CS) (Educ) business school

comercial adjetivo commercial
' comercial' also found in these entries:
Spanish:
balanza
- centro
- depresión
- erotizar
- galería
- propaganda
- recibo
- Sres.
- feria
- gerente
- pasaje
- relación
- señalización
- señalizar
- zona
English:
accessible
- arcade
- brand name
- business
- commercial
- commercialize
- delay
- delegation
- head-hunt
- mall
- merchant bank
- moneymaker
- profit margin
- rep
- run across
- sales brochure
- sales promotion
- sales rep
- selling point
- shopping centre
- trade agreement
- trade deficit
- trade embargo
- trade gap
- trade route
- tradename
- trading partner
- trading results
- unbusinesslike
- break
- cash
- fair
- for
- mix
- opening
- plaza
- precinct
- representative
- shopping
- trade
- trading

* * *

comercial

♦ adj

1. [de empresas] commercial;
[embargo, déficit, disputa] trade;
relaciones comerciales trade relations;

aviación comercial civil aviation;

política comercial trade policy;

gestión comercial business management

2. [que se vende bien] commercial;

una película muy comercial a very commercial film

♦ nmf
[vendedor, representante] sales rep
♦ nm
Am commercial, Br advert
* * *

comercial

I adj commercial; de negocios business atr ;

el déficit comercial the trade deficit

II m/f representative

III m L.Am. ( anuncio) commercial

* * *

comercial adj & nm

: commercial

♦ comercialmente adv

* * *

comercial¹ adj commercial

comercial² n salesman [pl. salesmen] / saleswoman [pl. saleswomen]

Spanish-English dictionary > comercial
11 Absatzposition

Absatzposition
market position;
• Absatzpotenzial sales potential;
• Absatzpreis selling (sales) price;
• Absatzproblem marketing problem;
• Absatzprodukt marketing product;
• Absatzprognose sales forecast;
• Absatzprogramm marketing program(me);
• Absatz- und Vertriebsprogramme marketing plan;
• Absatzprovision seller’s commission;
• Absatzprozess marketing process;
• Absatzquote sales (marketing) quota, sales proportion;
• Absatzregulierung market control;
• Absatzrichtung destination of goods sold;
• Absatzrisiko merchandising risk;
• Absatzrückgang letdown (decline, falling) in sales, sales decline (reduction);
• Absatzrückgang aufweisen to be on a downswing;
• Absatzschrumpfung decrease (decline) in sales, sales decline, dwindling sales;
• Absatzschwierigkeiten marketing (sales) difficulties;
• Absatzspezialist marketing specialist;
• mengenmäßiger Absatzspielraum potential market;
• Absatzstab sales force (people, personnel);
• Absatzstatistik marketing statistics, sales chart (statistics);
• Absatzsteigerung increase in sales, increased sales, sales increase;
• planmäßige Absatzsteigerung sales drive;
• Absatzsteuerung marketing control;
• Absatzstockung stagnation in trade, stagnant market, slowing down of sales;
• Absatzstrategie marketing strategy;
• Absatzstruktur marketing structure;
• Absatzstudie marketing investigation, market (marketing [research]) study;
• spätere Absatzstufe later stage in the commercial chain;
• Absatzsyndikat sellers’ cartel;
• Absatzsystem selling plan, marketing (distribution) system;
• Absatztagung sales convention;
• Absatztätigkeit marketing activity (functions);
• Absatztätigkeit fördern to bolster up marketing;
• Absatztechnik marketing technique;
• Absatztendenz sales trend, trend of the market;
• Absatzterminologie marketing terminology;
• Absatzübereinkommen marketing agreement;
• Absatzüberschuss marketing surplus;
• Absatzumfang sales volume, volume of trade;
• Absatzunternehmen sales agency, marketing institution;
• Absatzunterstützung marketing backing;
• Absatzvereinbarung marketing agreement, selling arrangement;
• Absatzvereinigung marketing cooperative (association);
• Absatzverfahren marketing procedure, distribution method;
• Absatzverhältnisse market[ing] conditions, market situation;
• erschwerte Absatzverhältnisse onerous selling conditions (process);
• Absatzverlagerung transfer of sales;
• Absatzverordnung (Agrarprodukte) marketing order;
• Absatzvertrag marketing contract;
• Absatzvertretung marketing (sales [promotion]) agency, distribution;
• Absatzvolumen sales volume, total sales;
• Absatzvorausschätzung sales forecast[ing];
• Absatzvorbereitung durch Vertriebsplanung merchandising (US);
• Absatzvorschau sales forecasting;
• Absatzvorschlag marketing proposal;
• Absatzweg trade (marketing) channels, channels of distribution (trade);
• ausschließlicher Absatzweg exclusive distribution;
• zweistufiger Absatzweg two-tier distribution channel.

Business german-english dictionary > Absatzposition
12 venture

I ['ventʃə(r)]
nome

1) comm. econ. (undertaking) iniziativa f. imprenditoriale, speculazione f.

a publishing, media venture — un'iniziativa editoriale, nel campo dei media

her first venture into marketing — la sua prima impresa nel settore del marketing

2) (experiment) esperimento m., prova f.

his first venture into fiction — la sua prima prova in campo narrativo
II 1. ['ventʃə(r)]
verbo transitivo

1) (offer) azzardare [opinion, suggestion]

to venture the opinion that — azzardare che

might I venture a suggestion? — posso azzardare un suggerimento?

to venture to do — azzardarsi a fare

2) (gamble) scommettere [ money] (on su)

to venture a bet — fare una scommessa arrischiata
2.
verbo intransitivo

1) (go)

to venture into — avventurarsi in [place, street, city]

to venture out(doors) — avventurarsi fuori

2) comm. (make foray)

to venture into — lanciarsi in [retail market, publishing]

•

- venture forth

••

nothing ventured nothing gained — prov. chi non risica non rosica

* * *
['ven ə] 1. noun
(an undertaking or scheme that involves some risk: his latest business venture.) impresa
2. verb
1) (to dare to go: Every day the child ventured further into the forest.) avventurarsi

2) (to dare (to do (something), especially to say (something)): He ventured to kiss her hand; I ventured (to remark) that her skirt was too short.) osare

3) (to risk: He decided to venture all his money on the scheme.) rischiare

* * *
I ['ventʃə(r)]
nome

1) comm. econ. (undertaking) iniziativa f. imprenditoriale, speculazione f.

a publishing, media venture — un'iniziativa editoriale, nel campo dei media

her first venture into marketing — la sua prima impresa nel settore del marketing

2) (experiment) esperimento m., prova f.

his first venture into fiction — la sua prima prova in campo narrativo
II 1. ['ventʃə(r)]
verbo transitivo

1) (offer) azzardare [opinion, suggestion]

to venture the opinion that — azzardare che

might I venture a suggestion? — posso azzardare un suggerimento?

to venture to do — azzardarsi a fare

2) (gamble) scommettere [ money] (on su)

to venture a bet — fare una scommessa arrischiata
2.
verbo intransitivo

1) (go)

to venture into — avventurarsi in [place, street, city]

to venture out(doors) — avventurarsi fuori

2) comm. (make foray)

to venture into — lanciarsi in [retail market, publishing]

•

- venture forth

••

nothing ventured nothing gained — prov. chi non risica non rosica

English-Italian dictionary > venture
13 system

n

1) система; комплекс

2) система; порядок; классификация

3) метод; способ

- accelerated cost recovery system
- accounting system
- actual cost system
- administrative system
- advanced system
- airline system
- appointment system
- assessment system
- automated control system
- automated management system
- automatic conveyor system
- automatic data processing system
- automatic transfer system
- banking system
- batch system
- bidding system
- bilateral clearing system
- bimetallic monetary system
- bonus system
- budgetary control system
- cash system
- centralized control system
- central record system
- chain store system
- checking system
- classification system
- clearing system
- clearing house interbank payment system
- closed system
- closed system of finance
- communication system
- computerised system
- computerised system of payments
- computerised interbank clearing system
- conference system
- constrained system
- constraint system
- container system
- contract system
- contractual vertical marketing system
- control system
- controlled system
- corporate vertical marketing system
- cost accounting system
- cost control system
- cost distribution system
- credit system
- crediting system
- credit scoring system
- credit transfer system
- cropping system
- currency system
- data system
- data acquisition system
- data collection system
- data interchange system
- data processing system
- data transmission system
- decentralized system
- decimal system
- deferred rebate system
- department incentive system
- deposit insurance system
- distribution system
- dual system
- dual-pay system
- dual price system
- dual standard cost system
- dynamic system
- economic system
- educational system
- electronic book-entry system
- electronic fund transfer system
- engineering system
- equilibrium system
- estimate cost system
- European monetary system
- evaluation system
- exchange system
- factory system
- farming system
- farm price system
- Federal Reserve System
- feedback system
- financial system
- fiscal system
- forecasting system
- free enterprise system
- generalized system of preferences
- giro system
- hauling system
- hire purchase system
- historical cost system
- household system
- import quota system
- imprest system
- industrial system
- inefficient tax system
- information system
- information retrieval system
- in-plant system
- inspection system
- integrated accounting system
- integrated record system
- Internet-based system
- inventory control system
- irrigation system
- job order cost system
- judicial system
- justice system
- land tenure system
- land-use system
- legal system
- licence system
- linear system
- lump system
- macroeconomic system
- management system
- management information system
- managerial system
- market system
- marketing system
- master system
- measuring system
- mechanical accounting system
- mercantile system
- metric system
- monetary system
- monitoring system
- multichannel system
- multicomputer system
- multidepot system
- multiitem system
- multilateral system of settlements
- multilevel system
- multiple system
- multiproduct inventory system
- multipurpose system
- multirobot system
- multistage system
- multiuser computer system
- national banking system
- normalized system
- office system
- one-crop system
- one-price system
- open price system
- operating system
- operational system
- order system
- ordering system
- par value system
- patent system
- pay system
- pay-as-you-earn system
- pay-as-you-go system
- payment system
- petty cash system
- piecework system
- planning system
- postal system
- post giro system
- power system
- premium system
- price system
- priority system
- private enterprise system
- process control system
- processing system
- production system
- product testing system
- programme system
- programme development system
- programming system
- protectionist system
- protective system
- public-address system
- quality system
- quality intelligence system
- quality rating system
- queueing system
- quota system
- railroad system
- railway system
- rating system
- rationing system
- real-time system
- recording system
- record keeping system
- reference system
- registration system
- relay system
- remote-control system
- reporting system
- retail trade system
- retrieval system
- risk-management system
- rotation system
- savings bank system
- scoring system
- search system
- selection system
- service system
- settlement system
- sewage system
- shared resource system
- shuttle system
- single system
- single-channel system
- social system
- stable system
- stand-alone system
- standard system
- standard cost system
- standby system
- state system
- static system
- stationary system
- storage system
- storekeeping system
- supply system
- sweating system
- tariff system
- tax system
- taxation system
- telecommunication system
- telephone system
- telephone answering system
- tender system
- tenure system
- testing system
- time-shared system
- timesharing system
- transfer system
- transmission system
- transport system
- transportation system
- trial system
- truck system
- two-shift system
- two-tier banking system
- two-tier gold system
- underwriting system
- uniform system of accounts
- universal time system
- unstable system
- value system
- vertical marketing system
- voucher system
- wage system
- wage labour system
- warehousing system
- waste disposal system
- waste handling system
- waste treatment system
- water system
- weighting system
- working system
- world system
- system of accounts
- system of administration
- system of bookkeeping
- system of classification
- system of control
- system of distribution
- system of information
- system of levies
- system of management
- system of marketing
- system of marking
- system of protective tariffs
- system of sales
- system of settlements
- system of tariffs
- system of taxation
- system of transportation
- system of units
- system of weights and measures
- bypass the banking system
- convert to a metric system
- design a system
- operate a system
- phase out the quota system

English-russian dctionary of contemporary Economics > system
14 perceived

perceived [pə'si:vd]

adjective

perçu;

∎ public reaction to perceived injustice in the trial la réaction du public à ce qu'il a perçu comme une injustice au cours du procès;

∎ the government's perceived failure to resolve the conflict ce qui est perçu comme l'incapacité du gouvernement à résoudre le conflit

►► perceived noise decibel perceived noise decibel m;

Marketing perceived performance résultats mpl perçus;

Marketing perceived quality qualité f perçue;

perceived risk risque m perçu;

Marketing perceived service service m perçu;

Marketing perceived value valeur f perçue;

Marketing perceived value pricing tarification f en fonction de la valeur perçue

Un panorama unique de l'anglais et du français > perceived
15 export

1. сущ.
1) межд. эк. экспорт, вывоз, экспортирование (вывоз за границу товаров для продажи на внешних рынках и оказание услуг нерезидентам как за рубежом, так и на территории родной страны предоставляющей услуги компании)

ATTRIBUTES:

heavy export — значительный экспорт

COMBS:

grain export — экспорт зерна

food export — экспорт продовольствия

manufacturing export — экспорт промышленных товаров

military export — военный экспорт, экспорт военных товаров

export of technology — экспорт технологии

export from Japan — экспорт [вывоз\] из Японии

export to the US — экспорт в США

export articles, articles of export — статьи [предметы\] экспорта [вывоза\]

volume of export(s) — объем экспорта (обычно о натуральных единицах: тоннах и т. п.)

value of export(s) — стоимость экспорта

export date — дата экспорта

to be engaged in export — заниматься экспортом

Ant:

exports of goods, exports of goods and services, exports of services, general exports, invisible export 2), merchandise export 2), net export, special exports, unrequited exports, visible export 2) COMBS: external debt/exports, balance of trade, balance of payments, trade deficit, trade surplus, merchandise deficit, merchandise surplus, services deficit, services surplus

See:

capital export, direct export, export of counterrevolution, export of jobs, export of revolution, export of unemployment, indirect export, invisible export 1), merchandise export 1), service export, temporary export, visible export 1) certificate for export, country of export, propensity to export COMBS: Automated Export Reporting Program, debt-for-export swap, debt service-to-exports ratio, debt-to-export ratio, export-biased growth, Export Administration Regulations, Export Assistance Center, Export Enhancement Program, Export-Import Bank, export/import business, export-import company, export-import trade, Export Information System, export-led growth, Export Legal Assistance Network, export management company, export-oriented industrialization, export participation rate, export performance requirement, gold export point, import-export company, import-export trade, Targeted Export Assistance Program, Bank Export Services Act, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property 1) Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property, Convention on the Means of Prohibiting and Preventing the Illicit Import, Export and Transfer of Ownership of Cultural Property 1. 1)

2) межд. эк., преим. мн. статья [предмет\] экспорта [вывоза\] ( экспортируемый товар или услуга)

Sugar and copra are the chief exports. — Сахар и копра являются главными статьями экспорта.

Ant:

exports of goods, exports of goods and services, exports of services, general exports, invisible export 2), merchandise export 2), net export, special exports, unrequited exports, visible export 2) COMBS: external debt/exports, balance of trade, balance of payments, trade deficit, trade surplus, merchandise deficit, merchandise surplus, services deficit, services surplus

See:

domestic exports, foreign exports, demand for exports, duty on exports, supply of exports, reexport 1. 2)

3) мн., межд. эк., стат. объем [стоимость, сумма\] экспорта (стоимость или количество экспортированных товаров; также название разделов в статистической или финансовой отчетности, в которых отражается информация о величине экспорта за период)

Balance of trade is the difference between a country’s total imports and exports. — Сальдо торгового баланса определяется как разница между общей суммой импорта и экспорта.

Ant:

exports of goods, exports of goods and services, exports of services, general exports, invisible export 2), merchandise export 2), net export, special exports, unrequited exports, visible export 2) COMBS: external debt/exports, balance of trade, balance of payments, trade deficit, trade surplus, merchandise deficit, merchandise surplus, services deficit, services surplus

See:

exports of goods, exports of goods and services, exports of services, general exports, invisible export 2), merchandise export 2), net export, special exports, unrequited exports, visible export 2) COMBS: external debt/exports, balance of trade, balance of payments, trade deficit, trade surplus, merchandise deficit, merchandise surplus, services deficit, services surplus

4) комп. экспорт, экспортирование (перенос текстовой информации, графических объектов и т. п. из данного файла или программного приложения в другой файл/приложение)

Ant:

exports of goods, exports of goods and services, exports of services, general exports, invisible export 2), merchandise export 2), net export, special exports, unrequited exports, visible export 2) COMBS: external debt/exports, balance of trade, balance of payments, trade deficit, trade surplus, merchandise deficit, merchandise surplus, services deficit, services surplus
2. гл.
1) межд. эк. вывозить, экспортировать ( продавать товары за границу)

to export goods — экспортировать товары

to export from China to United States — экспортировать из Китая в США

The company exports mainly to the US, Japan, Canada and Asia. — Компания экспортирует преимущественно в США, Японию, Канаду и Азию.

Ant:

exportation 2)

See:

exportable, exportation 1), exporter, exporting, non-exportable, reexport 2. 1) deport 2.

2) комп. экспортировать (переносить информацию из данного файла или программного приложения в другой файл/приложение)

to export into PDF — экспортировать в формат PDF

Ant:

exportation 2)

See:

exportation 2)
3. прил.
межд. эк. экспортный, вывозной ( относящийся к экспорту)

export commodities — экспортные товары

export policy — экспортная политика, политика в области экспорта

export market — экспортный рынок

export metallurgical market — экспортный металлургический рынок

Ant:

Automated Export System, District Export Council, export advertising, export agent, export bias, export bill of lading, export bonus, export bounty, export broker, export business, export capacity, export cartel, export clearance, export competition, export concentration, export contract, export control, export credit, export crediting, export declaration, export demand, export department, export disincentives, export distributor, export documents, export duty, export earnings, export elasticity, export entry, export factoring, export finance, export financing, export gold point, export house, export incentives, export industry, export insurance, export invoice, export leasing, export letter of credit, export licence, export licensing, export limitation, export manager, export market, export marketing, export merchant, export multiplier, export permit, export pessimism, export platform, export potential, export price, export prices, export pricing, Export Processing Zone, export producer, export products, export promotion, export propensity, export quota, export rate, export refunds, export regulation, export restitution, export restraints, export restrictions, Export Revolving Line of Credit, export risk, export sales, export specialization, export specie point, export statistics, export subsidization, export subsidy, export supply, export surplus, export tariff, export tax, export trade, export trading company, export transaction, export turnover, Export Yellow Pages

See:

Automated Export System, District Export Council, export advertising, export agent, export bias, export bill of lading, export bonus, export bounty, export broker, export business, export capacity, export cartel, export clearance, export competition, export concentration, export contract, export control, export credit, export crediting, export declaration, export demand, export department, export disincentives, export distributor, export documents, export duty, export earnings, export elasticity, export entry, export factoring, export finance, export financing, export gold point, export house, export incentives, export industry, export insurance, export invoice, export leasing, export letter of credit, export licence, export licensing, export limitation, export manager, export market, export marketing, export merchant, export multiplier, export permit, export pessimism, export platform, export potential, export price, export prices, export pricing, Export Processing Zone, export producer, export products, export promotion, export propensity, export quota, export rate, export refunds, export regulation, export restitution, export restraints, export restrictions, Export Revolving Line of Credit, export risk, export sales, export specialization, export specie point, export statistics, export subsidization, export subsidy, export supply, export surplus, export tariff, export tax, export trade, export trading company, export transaction, export turnover, Export Yellow Pages

* * *
экспорт: вывоз (продажа) товаров и услуг за границу, в отличие от операций с национальными покупателями.
* * *

экспорт
. . Словарь экономических терминов .
* * *

Коммерческая деятельность

экспорт

вывоз товаров, капиталов или услуг за границу для реализации на внешних рынках

Англо-русский экономический словарь > export
16 political

прил.

1) политический

political market — политический рынок

See:

political activity, political adventurism, political anthropology, political apathy, political arena, political arithmetic, political astrology, political asylum, political attitude, political authority, political autonomy, political awareness, political behaviour, political behaviouralism, political bureau, political bureaucracy, political business cycle, political center, political centre, political centrism, political class, political cleavage, political clique, political collective unconsciousness, political confidence, political conflict, political consciousness, political conservatism, political conspiracy, political correctness, political corruption, political credit risk, political culture, political cybernetics, political cycle, political democracy, political determinism, political development, political drift, political economy, political education, political elite, political emblems, political engagement, political environment, political family, political figure, political finance, political forecasting, political freedom, political fund, political game, political geography, political globalization, political history, political ideology, political inactivity, political indoctrination, political inflation, political integration, political involvement, political leader, political leadership, political legitimacy, political leverage, political man, political manipulation, political market, political marketing, political martyr, political martyrdom, political mobilization, political modernization, political mood, political movement, political myth, political mythology, political negativism, political obstruction, political organization, political participation, political party, political passivity, political philosophy, political police, political power, political powers, political pragmatism, political prediction, political pressure, political priorities, political process, political prognostication, political propaganda, political psychology, political rationalism, political rationality, political reaction, political realism, political regime, political rehabilitation, political relations, political representation, political rhetoric, political right, political risk, political ritual, political romanticism, political science, political scientists, political sectarianism, political self-consciousness, political sight, political situation, political socialization, political society, political sociology, political space, political sphere, political stability, political strategy, political strike, political surveillance, political symbols, political system, political tactics, political technology, political theory, political thought, political time, political tolerance, political utopia, political values, political broker, Political Parties, Elections and Referendums Act 2000, Political Parties, Elections and Referendums Act 2000

2) гос. упр. государственный

See:

Political Affairs

3) пол. связанный с политикой определенной партии; узкопартийный

See:

political access, political activism, political advertising, political bloc, political campaign, political candidate marketing, political donation, political levy, political action committee, political replacement effect

Англо-русский экономический словарь > political
17 analysis

n

1) (pl analyses)

2) анализ, изучение, исследование

3) статистическая таблица (цифровой материал)

- accuracy analysis
- activity analysis
- aggregate analysis
- approximate analysis
- balance-sheet analysis
- batch analysis
- benefit-risk analysis
- break-even analysis
- budget analysis
- business analysis
- business cycle analysis
- careful analysis
- cash flow analysis
- check analysis
- commodity analysis
- comparative analysis
- competitiveness analysis
- complete analysis
- complex analysis
- comprehensive analysis
- computer-aided analysis
- consumer analysis
- continuous analysis
- contrastive analysis
- cost analysis
- correlation analysis
- cost-benefit analysis
- cost-effectiveness analysis
- cost-performance analysis
- cost-sensitivity analysis
- country collectibility analysis
- critical path analysis
- cross-impact analysis
- cyclical analysis
- data analysis
- decision analysis
- decision-flow analysis
- demand analysis
- demand-consumption analysis
- demand-supply analysis
- design analysis
- detailed analysis
- diagnostic analysis
- discriminant analysis
- discriminatory analysis
- downward analysis
- ecological analysis
- economic analysis
- economical analysis
- empirical analysis
- end-point analysis
- engineering analysis
- engineering-economic analysis
- environmental analysis
- equipment quality analysis
- error analysis
- ex ante analysis
- expenses analysis
- ex post analysis
- express analysis
- factor analysis
- failure analysis
- feasibility analysis
- field analysis
- field complaint analysis
- field return analysis
- financial analysis
- financial ratio analysis
- financial statement analysis
- fiscal analysis
- flow-of-funds analysis
- formal analysis
- functional-cost analysis
- fundamental analysis
- funds analysis
- game-theoretic analysis
- gap analysis
- global analysis
- graphical analysis
- gross profit analysis
- horizontal analysis
- income analysis
- income-expenditure analysis
- in-depth analysis
- indicator analysis
- input-output analysis
- interaction analysis
- interindustry analysis
- inventory analysis
- investment analysis
- job analysis
- laboratory analysis
- least-square
- liquidity preference analysis
- long-run analysis
- loss analysis
- lot analysis
- macroeconomic analysis
- maintainability analysis
- maintenance analysis
- marginal analysis
- market analysis
- marketing cost analysis
- marketing plan analysis
- market opportunity analysis
- market situation analysis
- market structure analysis
- market trend analysis
- mechanical analysis
- media analysis
- money-flow analysis
- motion analysis
- motivation research analysis
- needs analysis
- network analysis
- normative analysis
- numerical analysis
- observational analysis
- on-line analysis
- operating analysis
- operating cost analysis
- operation analysis
- opportunity analysis
- order analysis
- organizational structure analysis
- overhead analysis
- partial analysis
- performance analysis
- performance degradation analysis
- periodic analysis
- pilot analysis
- population analysis
- portfolio analysis
- preinvestment analysis
- preliminary analysis
- price analysis
- primary analysis
- priority analysis
- process analysis
- product analysis
- product quality analysis
- profit analysis
- profitability analysis
- qualitative analysis
- quality analysis
- quality cost analysis
- quantitative analysis
- queueing analysis
- quick analysis
- ranging analysis
- rapid analysis
- ratio analysis
- real-time analysis
- relevance analysis
- reliability analysis
- reliability variation analysis
- risk analysis
- safety analysis
- sales analysis
- sales mix analysis
- sample analysis
- sampling analysis
- savings-investment analysis
- scrap-cost analysis
- sensitivity analysis
- sequential analysis
- short-cut analysis
- short-run analysis
- short-term analysis
- simulation analysis
- solvency analysis
- statement analysis
- statistical analysis
- stock analysis
- structural analysis
- subjective analysis
- supply analysis
- system's analysis
- tabular analysis
- team analysis
- thorough analysis
- time analysis
- time-series analysis
- total time analysis
- trade-off analysis
- trend analysis
- transaction cost analysis
- upward trend analysis
- value analysis
- value engineering analysis
- variance analysis
- vector analysis
- weather analysis
- worst-case analysis
- workload analysis
- X-ray analysis
- analysis by economic sector
- analysis of accounts
- analysis of assets and liabilities by maturities
- analysis of business activity
- analysis of corporate cash flows
- analysis of economic activity
- analysis of the economic performance of an enterprise
- analysis of feasibility
- analysis of foreign currency position
- analysis of the future development
- analysis of indices dynamics
- analysis of the market situation
- analysis of prediction
- analysis of profitability
- analysis of results
- carry out analysis
- make analysis

English-russian dctionary of contemporary Economics > analysis
18 manager

сущ.

сокр. mgr

1) упр. менеджер, управляющий, руководитель, директор, заведующий (лицо, осуществляющее руководство людьми, управление процессами, распоряжение имуществом и т. п.; первоначально термин использовался в основном в частном секторе, однако позже стал применяться и в области государственного управления)

manager's office — дирекция (предприятия)

manager's assistant — помощник руководителя

agribusiness manager — управляющий агропромышленным предприятием

colliery manager — управляющий угольной шахтой

construction manager — руководитель строительных работ

advertisement manager — менеджер по рекламе

design manager — менеджер по дизайну

insurance manager — менеджер по страхованию

labor relations manager — менеджер по трудовым отношениям

manager of engineering — менеджер по инжинирингу

manager of commercial real estate — менеджер по коммерческой недвижимости

manager of new technology — менеджер по новым технологиям

manager for global product marketing — менеджер по глобальному маркетингу товаров

managers for corporate clients — менеджер по корпоративным клиентам

manager for products — менеджер по продуктам

advertising agency manager — менеджер рекламного агентства

bank manager — менеджер банка

commissary manager — менеджер склада

factory manager — менеджер завода

group manager — менеджер группы

industrial organization manager — менеджер промышленного предприятия

Syn:

managerial employee, administrator, superintendent, leader

See:

absentee manager, account manager, accounting manager, accounts manager, acting manager, administrative manager, advertisement manager, advertising agency manager, advertising manager, advertising production manager, alternative asset manager, area manager, artist's manager, asset manager, assistant manager, assistant to manager, bank manager, benefits manager, booking manager, branch manager, branch office manager, brand manager, building manager, business manager, business promotion manager, CDO asset manager, CDO manager, change manager, circulation manager, claim manager, claims manager, comanager, co-manager, combination export manager, commercial manager, commissary manager, compensation manager, contract manager, customer service manager, data processing manager 1), debt manager, department manager, departmental manager, deputy manager, design manager, display manager 1), district manager, divisional manager, economic manager, employee benefits manager, employee welfare manager, employment manager, engineering managers, entrepreneurial manager, estate manager, executive manager, export manager, export sales manager, factory manager, factory services manager, farm manager, field district manager, field sales manager, finance manager, financial manager, first-line manager, fishery manager, floor manager, functional manager, fund manager, general manager, goods manager, group brand manager, group manager, house manager 1), &2, human resources manager, insurance claim manager, insurance claims manager, insurance manager, integrating manager, interim manager, inventory manager, investment manager, joint manager 1), junior manager, knowledge manager 1) а), labor relations manager, labour manager, line manager, list manager 1), &2, location manager, lodging managers, mailing list manager, market manager, marketing administration manager, marketing manager, marketing research manager, material control manager, media manager 1), middle manager, money manager, national sales manager, new product manager, new products manager, non-owning manager, office manager, one-minute manager, operating manager, operations manager, owner-manager, paid manager, parts manager, pension manager, pension plan manager, pension scheme manager, pensions manager, personal manager, personnel manager, planning manager, plant manager, portfolio manager, primary care manager, procurement manager, procurement services manager, product development manager, product group manager, product line manager, product manager, product promotion manager, product sales manager, production control manager 1), production manager, production theatrical manager, professional manager, program manager 1), project manager, promotion manager, promotional manager, property manager, public relations managers, purchasing manager, quality control manager, quality manager, ranch manager, real estate asset manager, regional manager, regional sales manager, relationship manager, research manager, risk manager, run-off manager, safety manager, sales managers, sales promotion manager, security manager, senior manager, service manager, shift manager, special manager, staff manager, 1), stockroom manager, sub-manager, supplies manager, syndicate manager, system manager 1), technical manager, technology manager, top manager, traffic manager, training manager, transportation manager, turnaround manager, unit manager, upper manager, value stream manager, vice-manager, works manager, manager's assistant, manager's fee, manager's job, manager's performance, manager's qualities, Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc.

2) комп. администратор; менеджер; распорядитель; диспетчер (компьютерная программа либо устройство, предназначенное для автоматической организации данных, управления другими устройствами или программами)

Syn:

governor, administrator

See:

data processing manager 2), display manager 2), house manager 2), б, knowledge manager 2) б), list manager 3) б), media manager, production control manager 2), program manager 2), 2), system manager 2)

3) фин., банк. банк-организатор займа*, управляющий банк* (банк, входящий в группу организаторов размещения нового выпуска ценных бумаг или синдицированного кредита; может быть главным организатором или одним из организаторов)

See:

joint manager 2), lead manager, underwriting 3)

* * *
менеджер, управляющий: 1) лицо, осуществляющее оперативное руководство компанией или ее подразделением; 2) банк - организатор займа, в отличие от простого участника синдиката; может быть главным организатором (лид-менеджер) или одним из организаторов (коменеджер); см. co-manager;
lead-manager.

* * *

руководитель; менеджер; участник синдиката по размещению ценных бумаг (о банке)
. . Словарь экономических терминов .

Англо-русский экономический словарь > manager
19 loss

noun

(a) (of custom, market share, job) perte f;

∎ she's seeking compensation for loss of earnings elle cherche à se faire rembourser le manque à gagner;

∎ the closure will cause the loss of hundreds of jobs la fermeture provoquera la disparition de centaines d'emplois

(b) (financial) déficit m;

∎ to make a loss perdre de l'argent, être déficitaire;

∎ to run at a loss (of business) tourner à perte;

∎ to sell sth at a loss vendre qch à perte;

∎ the company announced losses or a loss of £4m la société a annoncé un déficit de 4 millions de livres;

∎ we made a loss of ten percent on the deal nous avons perdu dix pour cent dans l'affaire;

∎ ACCOUNTANCY loss attributable perte f supportée;

∎ ACCOUNTANCY loss carry back report m déficitaire sur les exercices précédents;

∎ ACCOUNTANCY loss carry forward déficit reportable, report déficitaire sur les exercices ultérieurs;

∎ ACCOUNTANCY loss transferred perte transférée

MARKETING loss leader produit m d'appel;

MARKETING loss leader price prix m d'appel;

MARKETING loss leader pricing fixation f d'un prix d'appel;

MARKETING loss pricing fixation d'un prix d'appel

(c) INSURANCE sinistre m;

∎ to estimate the loss évaluer le sinistre;

∎ the following losses are not covered by the policy les sinistres suivants ne sont pas couverts par cette police

loss adjuster expert m en assurances;

loss assessment fixation f des dommages;

loss ratio rapport m sinistres-primes;

loss risk risque m de perte et d'avaries

(d) (of product being manufactured or transported) freinte f

loss in transit freinte de route

English-French business dictionary > loss
20 CRM

1) Компьютерная техника: Chaos Resolution Miracle, Configuration Resource Management, Система управления взаимоотношениями с клиентами

2) Авиация: взаимодействие членов летного экипажа (Crew Resource Management)

3) Медицина: canalith repositioning manoeuvre, Комитет по пересмотру лекарственных средств

4) Американизм: Computer Resources Management

5) Военный термин: Camera Ready Materiel, Collateral Release Mechanism, Collection Requirements Management, Combat Readiness Medal, command receive monitor, counterradar measures, counterradar missile, cruise missile

6) Техника: Centre de Recherches Metallurgiques, Centrum voor Research in de Metallurgie, chemical remnant magnetization, core restraint mechanism, cosmic ray mission, count rate meter, counter radar measures

7) Шутливое выражение: Customer Relationship Mismanagement

8) Юридический термин: Canadian Royal Mounties

9) Экономика: Climate Risk Managment (Управление климатическими рисками)

10) Бухгалтерия: Costs Ridiculous Money

11) Металлургия: стан холодной прокатки (Cold Rolling Mill)

12) Оптика: counter-radar measures, counter-radar missile

13) Сокращение: CNA Research Memorandum, Cell Rate Margin, Character Recognition Module, Courtesy Reply Mail, Missing RM-Cell Count, counting-rate meter

14) Электроника: Cost/resource model, Customer Relationship Manage

15) Вычислительная техника: Customer Relationship Management, customer relations management

16) Нефть: chemical remanent magnetism

17) Банковское дело: управление отношениями с клиентами

18) Биотехнология: cis-regulatory module

19) Геофизика: химическая остаточная намагниченность

20) СМИ: Critical Rehearsal Moment

21) Деловая лексика: Can't Replace Marketing, Client Relationship Management, Competitor Relationship Management, Constituent Relationship Management, Consumer Relationship Marketing, Contact Relationship Management, Cost Reduction Management, Cultural Resource Management, Customer Relationship Marketing, Customers Rarely Matter, Customers Really Matter, управление взаимодействием с клиентами (customer relationship management), управление отношени (й с клиентом;управление отношений с клиентами), управление отношений с клиентами, управление отношений с клиентом

22) Глоссарий компании Сахалин Энерджи: chemical remanent magnetization

23) Сетевые технологии: Communication Resource Manager

24) Химическое оружие: certified reference material

25) Хроматография: Control Resolution Mixture

26) Авиационная медицина: cockpit resource management, crew resource management

27) Золотодобыча: сертифицированные эталонные материалы

28) Нефть и газ: машина для удаления и резания утяжеляющего покрытия, concrete removal and cutting machine, concrete removal machine

29) Снабжение: Управление взаимоотношениями с заказчиками

30) Общественная организация: Children's Relief Mission

31) Должность: Captain's Right Mate, Certified Records Manager

32) СМС: Can't Remember Meaning

Универсальный англо-русский словарь > CRM

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